Updated September 30, 2026 · TreatCue Editorial Team
Guiders vs Into the Blue
What sets them apart
| Compare |  Guiders |  Into the Blue |
|---|---|---|
| Price from | €13 | £16.50 |
| Experiences on offer (experiences) | 113 | from 4,000 |
| Return window | 0 days | 14 daysHigher |
| Markets | DE | GB |
| Voucher validity | Not confirmed | 12 months |
| Exchangeable | Not confirmed | Yes |
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Key differences
- Into the Blue scores higher overall: 9.1 vs 8.9.
- Return window is higher at Into the Blue: 14 days vs 0 days.
- Founded is lower at Into the Blue: 1996 vs 2011.
- Products: only Into the Blue offers Spa.
- Markets: only Guiders offers DE.
- Markets: only Into the Blue offers GB.
Our verdict on each
Guiders
Guiders suits buyers who want German experience days and attraction tickets bought in one place rather than theme by theme. Entry prices start at €13, the catalogue runs deep enough to compare dates before paying, and support is reachable by phone, email or help centre.
Into the Blue
Into the Blue suits UK gift buyers who want a long, flexible window to book. Vouchers run for 12 months, can be exchanged, and the catalogue holds from 4,000 experiences across driving, spa, food and attractions.
Score breakdown
| Area | Guiders | Into the Blue |
|---|---|---|
| Cost | 9.2HigherPrice from €13 sits on the site median of €13.15, and the cost score reads 9.2. | 8.9Vouchers start at £16.50, mid-pack at 29 of 53. |
| Offer | 8.6Product types span experience days, adventure and food and drink across 113 experiences, with an offer score of 8.6. | 9.0Higherfrom 4,000 experiences and 12 month validity. |
| Trust | 8.7Guiders GmbH has traded since 2011 from DE, with support on email, phone and help centre and a trust score of 8.7. | 9.5HigherOperating since 1996 as Activity Gift Vouchers Ltd, based in GB, returning within 14 days. |
Where they rank in our lists
| Ranking | Guiders | Into the Blue |
|---|---|---|
| Experience days and gift experiences | 14 of 80 | 11 of 80 |
| Attraction tickets | 16 of 147 | 13 of 147 |
What we checked
Guiders
- guiders.de: 9 facts, checked September 30, 2026
Into the Blue
- intotheblue.co.uk: 11 facts, checked September 30, 2026
Every fact side by side
| Fact | Guiders | Into the Blue |
|---|---|---|
| Products | Experience days, Adventure, Food and drink, Attractions, Driving, Gift cards | Experience days, Spa, Driving, Adventure, Food and drink, Attractions, Gift cardsCovers more |
| Legal entity | Guiders GmbH | Activity Gift Vouchers Ltd |
| Headquarters | Germany | United Kingdom |
| Founded | 2011 | 1996Lower |
| Support channels | Email, Phone, Help centre | Email, Phone, Help centre |
Where each stands against the rest
| Fact | Guiders | Into the Blue | Median |
|---|---|---|---|
| Voucher validity | Not confirmed | 12 monthsat the median | 12 months |
| Experiences on offer (experiences) | 113below the median | from 4,000highest quarter | 889.5 |
| Return window | 0 dayslowest quarter | 14 daysat the median | 14 days |
Median across 34 listed brands.
Pros and cons
Guiders
Pros
- Entry price of €13 matches the median across the experience-days field, €13, and sits just under the attraction-tickets median of €15.10.
- Product types span experience days, adventure and food and drink, wider than DealToday, which lists experience days, spa and food and drink.
- A catalogue of 113 experiences gives buyers room to compare themes before they settle on a date.
Cons
- No refund cushion sits behind a purchase, because the return window is 0 days.
- Availability is limited to DE, a single market, so a voucher covers what happens in Germany and nowhere else.
- Guiders' product types, experience days, adventure and food and drink, leave out spa, which Jochen Schweizer and mydays both carry.
Into the Blue
Pros
- Validity of 12 months is the longer of the two voucher validity rankings, placing 12 of 31.
- Exchangeable vouchers give a wrong guess a second route rather than a write off.
- Choice spans experience days, spa, driving, adventure, food and drink, attractions and gift cards.
Cons
- Vouchers are valid for 12 months, below the 19.5 reached by the longer end of the wider market.
- Entry price of £16.50 is higher than €5.90 and €5.90, both of which open lower.
- The catalogue runs in GB only, so there is no other market for a gift that needs redeeming abroad.
Who each suits
Guiders
Who it suits
- Buyers planning a German day out or attraction visit who would rather pick the price before they pick the date.
- Gift shoppers who want a themed range in one place, since experience days, adventure and food and drink covers food, driving and attractions together.
- People who prefer calling to waiting, given email, phone and help centre includes phone alongside email and a help centre.
Who should look elsewhere
- Anyone with a trip outside Germany, since DE is a single market and a voucher only covers experiences there.
- Spa days, which DealToday and mydays list and experience days, adventure and food and drink leaves out.
- Anyone who wants a refund route, since the return window is 0 days.
Into the Blue
Who it suits
- Anyone buying a birthday or anniversary gift for someone in the UK who books late
- Drivers and adventure seekers, since driving and adventure are part of the range
- People who want one voucher to cover spa days, meals and attractions
Who should look elsewhere
- Buyers on the tightest budget, since Jochen Schweizer opens at €5.90 and mydays at €5.90
- Anyone redeeming outside the UK, as the market is GB
- Gift buyers wanting the very longest validity window, above the 39 ceiling here
Country by country
| Country | Guiders | Into the Blue |
|---|---|---|
| United Kingdom | No | Yes |
Questions about each
Guiders
What does a Guiders experience cost?+
Guiders lists a starting price of €13, and that is the figure to budget from rather than a typical spend. Across the experience-days field the median starting price is €13, and for attraction tickets it reads €15.10. Guiders ranks 23 of 53 brands tracked on that measure, so the entry point sits in the middle of the group.
Do Guiders prices change when a voucher renews or repeats?+
Guiders sells vouchers rather than a repeating plan, so €13 is the price of the voucher itself rather than a first payment that later moves. Nothing in the pricing indicates a renewal step, so the amount shown at checkout is the amount for that experience, and a repeat purchase is a new decision at the price in force then.
Into the Blue
How long does an Into the Blue voucher last?+
Vouchers are valid for 12 months, which places Into the Blue at 12 of 31 brands on that measure. The wider market runs to 39 months, so this is a solid rather than a record setting window. It suits a gift that is planned months ahead.
What does the cheapest Into the Blue voucher cost?+
Prices start at £16.50, which puts Into the Blue at 29 of 53 brands on entry price. Jochen Schweizer and mydays both open at €5.90 and €5.90, so a tight budget usually finds a cheaper entry elsewhere.