Updated October 1, 2026 · TreatCue Editorial Team
Interflora vs Serenata Flowers
Serenata Flowers
Higher score in this comparison
Interflora
Interflora vs Serenata Flowers: the differences
| Compare | InterfloraReviewSee alternativesSee alternatives | Serenata FlowersReviewVisitVisit |
|---|---|---|
| Price from | £25 | £22.99Lower |
| Shipping fee | £7.65 | £0 to £3.95Lower |
| Order cut-off | 3pm Mon-Sat | 9pm |
| Markets | GB, IE, GG, IM, AU, AT, BE, CA, DK, FR, DE, IN, IT, NL, NZ, NO, PL, PT, ZA, ES, SE, CH, USCovers more | GB |
Same on both: Same-day delivery (Yes), Freshness guarantee (7 days).
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Key differences
- Serenata Flowers scores higher overall: 9.4 vs 9.1.
- Price from is lower at Serenata Flowers: £22.99 vs £25.
- Shipping fee is lower at Serenata Flowers: £0 to £3.95 vs £7.65.
- Support channels: only Serenata Flowers offers Chat.
- Founded is lower at Interflora: 1923 vs 2003.
- Interflora is available in 3 more countries.
- Products: only Interflora offers Subscriptions.
- Markets: only Interflora offers IE, GG, IM.
Our verdict on each
Interflora
Interflora suits anyone in the UK who wants flowers sent far and wide without fuss. Its GB, IE and GG market reach and 7 day freshness guarantee make it a steady choice, though the £7.65 delivery fee adds up on small orders.
Serenata Flowers
Serenata Flowers suits UK senders who want cheap one-off gifting with a same day option and a 7 day freshness cover. Entry prices start at £22.99 with delivery added on, and the range spans bouquets, letterbox flowers and plants for single gifts.
Score breakdown
| Area | Interflora | Serenata Flowers |
|---|---|---|
| Cost | 8.9Entry prices start at £25 with a £7.65 delivery fee, and price from ranks 12 of 27. | 9.6HigherEntry price of £22.99 with delivery fees run £0 to £3.95, and a cost score of 9.6. |
| Offer | 9.0Product types cover bouquets, letterbox flowers and plants, with same day delivery available and a 7 day freshness guarantee. | 9.3HigherOffers bouquets, letterbox flowers and plants, same day delivery and a 7 day freshness window, scoring 9.3. |
| Trust | 9.6HigherTrading since 1923 as Interflora British Unit in GB, with returns open for 14 days. | 9.1Trading since 2003 as Flowers Online Ltd, based in GB, with a trust score of 9.1. |
How they place
| Ranking | Interflora | Serenata Flowers |
|---|---|---|
| Flower delivery | 64 of 84 | 3 of 84 |
| Plant delivery | 22 of 33 | 2 of 33 |
Every fact side by side
| Fact | Interflora | Serenata Flowers |
|---|---|---|
| Products | Bouquets, Letterbox flowers, Plants, SubscriptionsCovers more | Bouquets, Letterbox flowers, Plants |
| Legal entity | Interflora British Unit | Flowers Online Ltd |
| Headquarters | United Kingdom | United Kingdom |
| Founded | 1923Lower | 2003 |
| Support channels | Email, Help centre | Email, Chat, Help centreCovers more |
Gift shops
| Fact | Interflora | Serenata Flowers |
|---|---|---|
| Personalization | Yes | Not confirmed |
| Next-day delivery | Yes | Not confirmed |
| Return window | 14 days | Not confirmed |
Where each stands against the rest
| Fact | Interflora | Serenata Flowers | Median |
|---|---|---|---|
| Price from | £25below the median | £22.99below the median | £26.50 |
| Shipping fee | £7.65highest quarter | £0 to £3.95lowest quarter | £5.95 |
| Freshness guarantee | 7 daysat the median | 7 daysat the median | 7 days |
Median across 24 listed brands.
Pros and cons
Interflora
Pros
- Covers GB, IE and GG, so a single order can reach many countries
- Freshness guarantee of 7 days, ranked 3 of 20
- Same day delivery is available, and next day delivery is offered too
Cons
- Delivery costs £7.65, which weighs more on a small order starting at £25
- Price from ranks 12 of 27, so it sits above many cheaper flower sites
- Support runs on email and help centre only, with no phone line listed
Serenata Flowers
Pros
- Same day delivery is offered, with the order cutoff at 9pm for late sends.
- A 7 day freshness guarantee, matching the site median of 7 days.
- The range covers bouquets, letterbox flowers and plants, so letterbox flowers and plants sit alongside bouquets.
Cons
- Shipping is not always free: fees run £0 to £3.95 on top of a £22.99 entry price.
- Delivery covers GB only, so it is not an option for anyone sending abroad.
- The range is narrower than Fleurop: it lists bouquets, letterbox flowers and plants and no dried flowers or subscriptions.
Who each suits
Interflora
Who it suits
- You send flowers to recipients across the UK and beyond, thanks to GB, IE and GG
- You want subscriptions and letterbox flowers under the same roof, as bouquets, letterbox flowers and plants shows
- You value a freshness promise, with 7 days of cover
Who should look elsewhere
- Fleurop, if you want dried flowers in the range alongside bouquets, letterbox flowers and plants
- Serenata Flowers or Blumenshop, if the £7.65 delivery fee pushes your order past your budget
- Anyone who wants to talk to a person on the phone, since support runs on email and help centre only
Serenata Flowers
Who it suits
- UK senders planning one-off gifts who value the 7 day freshness cover
- Anyone ordering at short notice, since same day delivery runs to a 9pm cutoff
- Buyers who want letterbox flowers and plants in the same place, given bouquets, letterbox flowers and plants
Who should look elsewhere
- Overseas senders, because delivery covers GB only.
- Anyone after a recurring flower habit, since subscriptions sit with Freddie's Flowers and Fleurop rather than in the bouquets, letterbox flowers and plants range here.
- Budget-first buyers comparing the cheapest named entry price, where Blumenshop lists €19.95 against £22.99.
Country by country
| Country | Interflora | Serenata Flowers |
|---|---|---|
| Guernsey | Yes | No |
| Ireland | Yes | No |
| Isle of Man | Yes | No |
| United Kingdom | Yes | Yes |
Questions about each
Interflora
What does Interflora charge at entry, and what is the delivery fee on top?+
Flowers start at £25, and a delivery fee of £7.65 is added on top. That fee is the part worth watching, because on a small gift it takes up a large share of the total. On a larger order it spreads across more stems, so the cost per flower falls.
How long is the freshness guarantee on Interflora orders?+
The freshness guarantee runs for 7 days, and Interflora ranks 3 of 20 on that measure. It sits at the stronger end of the flower delivery category, which matters most for birthdays and anniversaries where arrival day matters.
Serenata Flowers
What does Serenata Flowers cost, and is there a renewal price?+
Serenata Flowers is not a membership and carries no renewal price. Each order is a one-off, so the spend is the entry price of £22.99 on cheap flowers plus delivery on top, which runs £0 to £3.95. A repeat buyer weighs those two figures on every order rather than a renewal fee, and the plant range carries the same shipping fee.
Where does Serenata Flowers deliver?+
It serves GB, and the legal entity behind it is Flowers Online Ltd, with the headquarters in the United Kingdom. Anyone sending to an address outside that list would need a different sender, so domestic UK sending is the clear fit.
Other options to compare
Serenata Flowers
Interflora