Updated September 30, 2026 · TreatCue Editorial Team
Buyagift vs Into the Blue
Where Buyagift and Into the Blue differ
| Compare |  Buyagift |  Into the Blue |
|---|---|---|
| Price from | £18.40 | £16.50Lower |
| Experiences on offer (experiences) | 5,000 | from 4,000 |
| Return window | 30 daysHigher | 14 days |
| Markets | GB, IECovers more | GB |
Same on both: Voucher validity (12 months), Exchangeable (Yes).
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Key differences
- Into the Blue scores higher overall: 9.1 vs 9.0.
- Price from is lower at Into the Blue: £16.50 vs £18.40.
- Return window is higher at Buyagift: 30 days vs 14 days.
- Support channels: only Into the Blue offers Email, Phone.
- Founded is lower at Into the Blue: 1996 vs 1999.
- Markets: only Buyagift offers IE.
Our verdict on each
Buyagift
Buyagift suits buyers who want a single gift brand to cover a whole family of days out, from spa treats to driving and attraction visits, without chasing the lowest entry price on the comparison. The catalogue holds 5,000 experiences, vouchers are exchangeable, and each one runs 12 months.
Into the Blue
Into the Blue suits UK gift buyers who want a long, flexible window to book. Vouchers run for 12 months, can be exchanged, and the catalogue holds from 4,000 experiences across driving, spa, food and attractions.
Score breakdown
| Area | Buyagift | Into the Blue |
|---|---|---|
| Cost | 8.8Entry price is £18.40, ranking 31 of 53, so it is not the cheapest way in. | 8.9HigherVouchers start at £16.50, mid-pack at 29 of 53. |
| Offer | 9.0Catalogue of experience days, spa and driving plus 5,000 experiences, and vouchers are exchangeable. | 9.0from 4,000 experiences and 12 month validity. |
| Trust | 9.3A named operator, Moonpig.com Limited, based in GB and trading since 1999. | 9.5HigherOperating since 1996 as Activity Gift Vouchers Ltd, based in GB, returning within 14 days. |
Which one suits you
Pick Buyagift if return window and markets matter most.
Pick Into the Blue if price from matter most.
Licences and countries
| Country | Buyagift | Into the Blue |
|---|---|---|
| Headquarters | United Kingdom | United Kingdom |
Available in 1 country for both.
Where they rank in our lists
| Ranking | Buyagift | Into the Blue |
|---|---|---|
| Experience days and gift experiences | 13 of 80 | 11 of 80 |
| Attraction tickets | 15 of 147 | 13 of 147 |
Sources behind this comparison
Buyagift
- buyagift.co.uk: 11 facts, checked September 30, 2026
Into the Blue
- intotheblue.co.uk: 11 facts, checked September 30, 2026
Every fact side by side
| Fact | Buyagift | Into the Blue |
|---|---|---|
| Products | Experience days, Spa, Driving, Adventure, Food and drink, Attractions, Gift cards | Experience days, Spa, Driving, Adventure, Food and drink, Attractions, Gift cards |
| Legal entity | Moonpig.com Limited | Activity Gift Vouchers Ltd |
| Headquarters | United Kingdom | United Kingdom |
| Founded | 1999 | 1996Lower |
| Support channels | Help centre | Email, Phone, Help centreCovers more |
Where each stands against the rest
| Fact | Buyagift | Into the Blue | Median |
|---|---|---|---|
| Price from | £18.40above the median | £16.50above the median | £13.25 |
| Voucher validity | 12 monthsat the median | 12 monthsat the median | 12 months |
| Experiences on offer (experiences) | 5,000highest quarter | from 4,000highest quarter | 889.5 |
| Return window | 30 daysabove the median | 14 daysat the median | 14 days |
Median across 34 listed brands.
Pros and cons
Buyagift
Pros
- The catalogue covers experience days, spa and driving, so one brand can cover a calm day out and an active one.
- 5,000 experiences let the recipient pick something specific rather than settling for a generic voucher.
- Vouchers are exchangeable, so a mismatched choice can be swapped for another experience instead of being lost.
Cons
- Support runs on help centre only, so a question about a particular booking is worked through in writing rather than spoken to anyone.
- The entry point of £18.40 is higher than the €5.90 at Jochen Schweizer and the €5.90 at mydays.
- A voucher runs 12 months, which matches the 12 across the site and sits under the 19.5 some brands allow.
Into the Blue
Pros
- Validity of 12 months is the longer of the two voucher validity rankings, placing 12 of 31.
- Exchangeable vouchers give a wrong guess a second route rather than a write off.
- Choice spans experience days, spa, driving, adventure, food and drink, attractions and gift cards.
Cons
- Vouchers are valid for 12 months, below the 19.5 reached by the longer end of the wider market.
- Entry price of £16.50 is higher than €5.90 and €5.90, both of which open lower.
- The catalogue runs in GB only, so there is no other market for a gift that needs redeeming abroad.
Who each suits
Buyagift
Who it suits
- Buyers who want one gift brand to cover several kinds of day out, from spa to driving to attractions.
- Presenters who are unsure of a recipient's plans, given exchangeable vouchers and a return window of 30 days.
- Shoppers buying for the UK or Ireland, where GB and IE is where the catalogue is built to run.
Who should look elsewhere
- Buyers who want the lowest outlay for a day out: mydays starts at €5.90 and Jochen Schweizer at €5.90.
- People who prefer a slimmer, more mainstream range, such as DealToday with experience days, spa and food and drink, and would find a wider catalogue harder to browse.
Into the Blue
Who it suits
- Anyone buying a birthday or anniversary gift for someone in the UK who books late
- Drivers and adventure seekers, since driving and adventure are part of the range
- People who want one voucher to cover spa days, meals and attractions
Who should look elsewhere
- Buyers on the tightest budget, since Jochen Schweizer opens at €5.90 and mydays at €5.90
- Anyone redeeming outside the UK, as the market is GB
- Gift buyers wanting the very longest validity window, above the 39 ceiling here
Country by country
| Country | Buyagift | Into the Blue |
|---|---|---|
| United Kingdom | Yes | Yes |
Questions about each
Buyagift
How much does an experience cost?+
The cheapest experience is listed from £18.40. That is the entry-level voucher rather than a typical spend, so a basket of several experiences will sit above it. On the same comparison Jochen Schweizer starts at €5.90 and mydays at €5.90, which is the gap this entry price leaves.
How long does a voucher stay valid?+
Vouchers run for 12 months, the same window the median brand in the comparison gives, and shorter than the 19.5 some longer-running brands allow. Planning a gift around a fixed date works well, while a gift aimed at next season is where the window starts to matter.
Into the Blue
How long does an Into the Blue voucher last?+
Vouchers are valid for 12 months, which places Into the Blue at 12 of 31 brands on that measure. The wider market runs to 39 months, so this is a solid rather than a record setting window. It suits a gift that is planned months ahead.
What does the cheapest Into the Blue voucher cost?+
Prices start at £16.50, which puts Into the Blue at 29 of 53 brands on entry price. Jochen Schweizer and mydays both open at €5.90 and €5.90, so a tight budget usually finds a cheaper entry elsewhere.