Updated September 30, 2026 · TreatCue Editorial Team
HelloFresh vs Welcome Home
Where HelloFresh and Welcome Home differ
| Compare |  HelloFresh |  Welcome Home |
|---|---|---|
| Price per serving | NZ$9 to NZ$19.50 | $38.89 |
| Recipes per week | 40Higher | 9 to 15 |
| Recyclable packaging | YesHas it | No |
| Markets | NZ | US |
| Introductory discount | Not confirmed | 15% |
Same on both: Skip or pause online (Yes).
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Key differences
- HelloFresh scores higher overall: 9.5 vs 8.2.
- Recipes per week is higher at HelloFresh: 40 vs 9 to 15.
- Recyclable packaging: only HelloFresh.
- Support channels: only HelloFresh offers Chat, Phone.
- Products: only HelloFresh offers Meal kit, Desserts.
- Products: only Welcome Home offers Prepared meals.
- Diets: only HelloFresh offers Low calorie, High protein, Family.
- Diets: only Welcome Home offers Vegan, Gluten free.
- Markets: only HelloFresh offers NZ.
- Markets: only Welcome Home offers US.
Our verdict on each
HelloFresh
HelloFresh suits New Zealand households that want a single subscription box to cover dinner, breakfast and desserts without a shop run, with per serving fees running NZD 9 to NZD 19.50. You can skip anytime and the packaging is recyclable, though the subscription keeps billing until you cancel it.
Welcome Home
Welcome Home suits US households who want ready-made family meals in one box rather than raw ingredients to cook, with 9 to 15 recipes a week and skip anytime flexibility. The catch is price per serving at $38.89, plus email and help centre only for help.
Score breakdown
| Area | HelloFresh | Welcome Home |
|---|---|---|
| Cost | 9.8HigherPlans start at NZD 9 a serving, and the brand ranks 4 of 21 on price per serving. | 8.0Fees of $38.89 a serving sit against 21 of 21 brands ranked on price per serving. |
| Offer | 9.2HigherSkip anytime, recyclable packaging, and meal kit, family meals and diet meals alongside 40 recipes a week. | 8.4A 15% introductory discount and 9 to 15 recipes a week support a 8.4 offer score against 8.2 overall. |
Licences and countries
| Country | HelloFresh | Welcome Home |
|---|---|---|
| Headquarters | New Zealand | United States |
Additional countries for HelloFresh: 1. Additional countries for Welcome Home: 1.
A third option
Dinnerly has recipes per week at 100, against 40 for HelloFresh and 9 to 15 for Welcome Home.
Dinnerly reviewWhere these facts come from
HelloFresh
- hellofresh.co.nz: 10 facts, checked September 30, 2026
Welcome Home
- getwelcomehome.co: 10 facts, checked September 30, 2026
How they place
| Ranking | HelloFresh | Welcome Home |
|---|---|---|
| Meal kits | 3 of 33 | 1 of 33 |
| Prepared meal delivery | 4 of 66 | 1 of 66 |
| Meat and seafood delivery | 4 of 51 | 3 of 51 |
Every fact side by side
| Fact | HelloFresh | Welcome Home |
|---|---|---|
| Products | Meal kit, Family meals, Diet meals, Breakfast, Desserts | Prepared meals, Family meals, Diet meals, Breakfast |
| Diets | Vegetarian, Low calorie, High protein, Family | Vegetarian, Vegan, Gluten free |
| Legal entity | HelloFresh New Zealand Limited | Not confirmed |
| Headquarters | New Zealand | United States |
| Support channels | Email, Chat, Phone, Help centreCovers more | Email, Help centre |
Food boxes
| Fact | HelloFresh | Welcome Home |
|---|---|---|
| Price from | NZ$9 | Not confirmed |
| Subscription | Yes | Not confirmed |
| Sourcing | Local | Not confirmed |
Where each stands against the rest
| Fact | HelloFresh | Welcome Home | Median |
|---|---|---|---|
| Recipes per week | 40at the median | 9 to 15lowest quarter | 40 |
| Introductory discount | Not confirmed | 15%lowest quarter | 30% |
Median across 21 listed brands.
Pros and cons
HelloFresh
Pros
- Skip anytime, so a missed week costs nothing and needs no call.
- Recyclable packaging, so a weekly box does not end up in general waste.
- Product types reach meal kit, family meals and diet meals, covering dinner, breakfast and desserts in a single delivery.
Cons
- It is a subscription, so a plan stays active and bills until you cancel it, and the box has to be planned around.
- Recipes come to 40 recipes a week, a step below the 45 recipes a week recorded across the site.
- The range is wide, NZD 9 to NZD 19.50 per serving, so a week on the larger plans costs well past the entry price.
Welcome Home
Pros
- Prepared meals arrive ready to heat, so there is no chopping or prep at the end of a long day
- A 15% introductory discount softens the first order
- Plans cover prepared meals, family meals and diet meals, so breakfast and family meals sit in the same subscription
Cons
- Fees of $38.89 a serving put Welcome Home mid-table, at 21 of 21 brands ranked on price per serving
- Packaging is not recyclable, and 90.9% of meal kit brands do offer recyclable packaging
- Support runs on email and help centre only, with no phone line as 77.8% of meal kit brands provide
Who each suits
HelloFresh
Who it suits
- Households feeding mixed appetites who want a single box rather than a short list of shops: meal kit, family meals and diet meals brings dinner, breakfast and desserts together.
- Cooks planning a set week: 40 recipes a week gives a rotation to shop against, and skip anytime lets you drop a delivery when plans change.
- Shoppers who weight local sourcing: local is the sourcing line, and delivery stays inside NZ.
Who should look elsewhere
- Anyone who wants food that arrives ready to eat rather than a kit to cook: Hungryroot lists meal kit, prepared meals and diet meals, which includes ready made meals.
- Cooks who want the widest single service: Dinnerly covers meal kit, family meals and prepared meals, adding ready made meals to the family and diet boxes on top of meal kit, family meals and diet meals.
- A dedicated meat and seafood order: Wild Alaskan Company keeps to meal kit, so it is the closer fit when fish and meat are the point.
Welcome Home
Who it suits
- US households feeding a family who would rather heat than cook
- Readers with no time for prep who value prepared meals, family meals and diet meals in one subscription
- Vegetarian, vegan and gluten-free eaters who want all three covered
Who should look elsewhere
- Readers who want the cheapest price per serving and will cook, where Hungryroot and HelloFresh sit lower on cost
- Shoppers who care about packaging, since Welcome Home does not offer recyclable packaging
- Anyone outside US, as the plan does not deliver there
Current offers
HelloFresh
Current offer
Discount code
Up to $175 off your first HelloFresh boxes: up to $175 off
New customers signing up via offer code links; up to $175 off across the first boxes
Source, checked September 30, 2026
Welcome Home
Current offer
Discount code
15% off your first order: 15%
Exclusive offer popup on the homepage; code delivered instantly by text after signing up at getwelcomehome.co/text
Source, checked September 30, 2026
Free trial
The Third Trimester One Day Trial: $115
One full day of Welcome Home meals as a trial before committing to a subscription plan
Source, checked September 30, 2026
Country by country
| Country | HelloFresh | Welcome Home |
|---|---|---|
| New Zealand | Yes | No |
| United States | No | Yes |
Questions about each
HelloFresh
How much does a HelloFresh plan cost per serving in New Zealand?+
HelloFresh plans start at NZD 9 per serving, and the full range runs NZD 9 to NZD 19.50. Both are priced in New Zealand dollars, so a small box and a family box sit on the same scale. The figure worth planning a week on is the per serving range, since box size sets what you actually pay.
How many recipes do I get each week?+
HelloFresh offers 40 recipes a week, enough to run a week of dinners without repeating much. It sits under the 45 recorded across the site, and the meal kit ranking puts its lower quartile at 40. A cook chasing the widest menu will find more elsewhere.
Welcome Home
How much does Welcome Home cost per serving?+
Welcome Home lists fees of $38.89 a serving on its plan pages. That lands it at 21 of 21 brands ranked on price per serving, so it sits in the middle of the field rather than at the budget end. New customers can start with a 15% introductory discount on the first order.
How many recipes come in a Welcome Home box?+
Each Welcome Home box carries 9 to 15 recipes a week across the plan. Prepared meal delivery brands on the site run a 45 recipe median, so Welcome Home asks for less cooking capacity each week. That suits smaller households who would rather not cook a week of food they do not finish.