Floom review

Updated September 30, 2026 · TreatCue Editorial Team · Facts checked September 30, 2026

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Our verdict

Floom suits people in the UK who want fresh flowers, plants or dried stems with same day and next day delivery and a message on the card. Delivery is charged on top of a starting price of £42, and the 8.8 overall score reflects a strong offer.

Key facts

Best for
Same day flower and plant delivery in the UK with personal notes included.
Price from
£42 (Source, checked September 30, 2026)
Same-day delivery
Yes (Source, checked September 30, 2026)
Shipping fee
£6.99 to £12.99 (Source, checked September 30, 2026)
Order cut-off
1pm (Source, checked September 30, 2026)
Markets
GB, US (Source, checked September 30, 2026)
Legal entity
Floom Ltd (Source, checked September 30, 2026)
Headquarters
United Kingdom (Source, checked September 30, 2026)
Founded
2016 (Source, checked September 30, 2026)
Support channels
Email, Phone, Help-centre (Source, checked September 30, 2026)
Products
Bouquets, Plants, Dried flowers
Official website
floom.com

Gift shops

Price from
£42 (Source, checked September 30, 2026)
Personalization
Yes (Source, checked September 30, 2026)
Next-day delivery
Yes (Source, checked September 30, 2026)
Shipping fee
£6.99 to £12.99 (Source, checked September 30, 2026)
Return window
0 days (Source, checked September 30, 2026)
Markets
GB, US (Source, checked September 30, 2026)
Legal entity
Floom Ltd (Source, checked September 30, 2026)
Headquarters
United Kingdom (Source, checked September 30, 2026)
Founded
2016 (Source, checked September 30, 2026)
Support channels
Email, Phone, Help-centre (Source, checked September 30, 2026)
Products
Bouquets, Plants, Dried flowers

Pros and cons

Pros

  • Same day delivery and next day delivery both available, with an order cutoff of 1pm for the next day slot.
  • Range covers bouquets, plants and dried flowers, so one shop handles bouquets, plants and dried flowers.
  • Personalization is available, so gifts can carry a message.
  • Support runs on email, phone and help centre, so help is not limited to one route.
  • Markets listed are GB and US, giving buyers in the UK and the US a single shop.

Cons

  • Delivery is charged on top of the flower price, at £6.99 to £12.99, so the headline £42 is not the full cost.
  • Same day delivery depends on ordering before the 1pm cutoff, so late orders move to the next day.
  • The 0 days returns window means a late gift cannot be sent back once it has arrived.
  • Product range centers on flowers, with no letterbox flowers in bouquets, plants and dried flowers, unlike bouquets, letterbox flowers and plants.

Ready to try Floom?

Scored 8.8 / 10 by TreatCue.

See alternatives

Who it suits

  • Buyers in the UK ordering for the same day or the next day
  • Gift senders who want a written message on the flowers
  • Shoppers who want dried flowers or plants in the same order as bouquets

Who should look elsewhere

  • Budget shoppers who want the delivery cost folded into the advertised price, where bouquets, plants and subscriptions is the broader list to check
  • People outside GB and US, who cannot order from this shop
  • Anyone needing letterbox flowers, since bouquets, letterbox flowers and plants lists them and Floom does not

Prices

Floom does not run membership plans, so there is one straightforward route: pick a bouquet, plant or dried arrangement, then pay delivery on top. Flowers start at £42, and that figure covers the flowers alone. Delivery is a separate line, charged at £6.99 to £12.99, so the number a buyer actually pays sits above the shelf price of even the smallest arrangement. For a gift order, the two add up, and the delivery charge is the part most likely to surprise. Speed is the trade-off Floom asks for. Same day delivery is available, which is the option many same day buyers on this site compare, and next day delivery is available on the gift range as well. That flexibility depends on timing: the order cutoff is 1pm, so anything placed after that point moves to a later slot. There is no entry discount to offset the delivery charge, and no subscription tier that would lower the effective per order cost after a renewal, because no plan is offered. For context, Floom sits in the middle of the field on starting price, ranking 22 of 27 brands compared on price from. The cost picture is therefore respectable rather than cheap, and the strength is in when the flowers arrive rather than in what they cost.

The company behind it

Floom sells as Floom Ltd, the legal entity named in the sale terms, and the business is headquartered in the United Kingdom. It was founded in 2016, so it is a relatively young operation rather than a long-established name in the flower trade. It lists GB and US as its markets, which means the same shop serves buyers in the UK and the US, though the pricing and delivery terms shown here are the UK ones. Support is the clearest trust signal. Help runs on email, phone and help centre, so a buyer can reach a person by email or phone as well as through the self-serve help centre. That mix sits above the flower delivery average, where phone support is less common than email, and it matters most when a gift has to arrive on a fixed date. The one weak point on trust is what happens after delivery. The returns window is 0 days, so there is no time to send a faulty or wrong gift back once it has arrived, which makes the choice of size and message worth checking before ordering. No licences or certifications are listed for this brand, so nothing else should be assumed beyond the named support routes and the sale terms.

How Floom compares

Where Floom is available

Available
United Kingdom, United States

Countries from the brand (Source, checked September 30, 2026)

Frequently asked questions

What does the cheapest Floom order cost?+

Flowers start at £42, which is the flowers alone. Delivery is charged separately at £6.99 to £12.99, so a real order total lands above that starting figure. Both numbers are shown before checkout.

How much is delivery on a Floom order?+

Delivery is a separate charge of £6.99 to £12.99 on top of the flower price. It is not included in the advertised starting price of £42, so budget for both lines when comparing against a shop that folds delivery in.

Can Floom deliver flowers the same day?+

Same day delivery is available, which is one of the reasons Floom is worth a look for urgent gifts. The cutoff time is 1pm, so an order placed after that point shifts to a later slot rather than making the same day.

Does Floom offer next day delivery?+

Next day delivery is available on the gift range, and same day delivery is offered as well. Both options sit against an order cutoff of 1pm, so earlier ordering widens the choice of slots.

Can I add a personal message to Floom flowers?+

Personalization is available, which covers adding a message to a gift order. That makes Floom a practical pick for birthdays and apologies where a note matters as much as the flowers themselves.

What kinds of flowers and plants does Floom sell?+

The range covers bouquets, plants and dried flowers, so bouquets, plants and dried flowers can be ordered in the same visit. Dried flowers are a differentiator against most of the flower delivery brands compared here.

Where does Floom deliver?+

Floom lists GB and US as its markets, so it serves buyers in the UK and the US. The prices, delivery charge and cutoff described here are the UK terms.

How do I get help from Floom?+

Support runs on email, phone and help centre, meaning email, phone and a help centre are all open routes. Phone support is the most useful one for a time-sensitive gift that has to land on a particular day.

Can I return a Floom order?+

The returns window is 0 days, so there is no return period once the order has arrived. Check the size, the address and the message before placing a gift order, because a wrong or late delivery cannot be sent back.

Sources

  • floom.com checked September 30, 2026

    Backs: Markets

    “we deliver across the UK and US”

  • floom.com/gb/pages/about-us checked September 30, 2026

    Backs: Founded

    “Lana and her team launched Floom in February 2016”

  • floom.com/gb/pages/faq checked September 30, 2026

    Backs: Order cut-off, Same-day delivery, Support channels

    “Some of our florists offer same day delivery... The cut off for this is at 1pm.”

  • floom.com/gb/pages/terms-and-conditions-sale checked September 30, 2026

    Backs: Headquarters, Legal entity, Shipping fee

    “BloomNation LTD, 18 Kenbrook House, High Street Kensington, London, UK W14 8NY”

  • floom.com/gb/shop/flowers checked September 30, 2026

    Backs: Price from, Products

    “Amelia by Rose & Mary ... £42 - £90”

  • floom.com/gb/pages/faq checked September 30, 2026

    Backs: Personalization

    “Can I include a personalised message with my order? Of course! Before the final checkout you'll be prompted to enter your personal message. This will be written by hand on a luxurious, Floom-branded...”

  • floom.com/gb/pages/returns-and-refunds checked September 30, 2026

    Backs: Return window

    “Due to the perishable nature of the items we sell, we do not accept returns. All orders are final, we do not accept cancellations.”

  • floom.com/gb/shop/gifts checked September 30, 2026

    Backs: Next-day delivery

    “Next-day delivery is available when you place your order by midnight.”

Compiled from 8 source pages, checked September 30, 2026. We did not open an account.

Floom

Same day flower and plant delivery in the UK with personal notes included.

8.8/10See alternatives

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