Appleyard review

Updated September 30, 2026 · TreatCue Editorial Team · Facts checked September 30, 2026

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Our verdict

Appleyard is the pick for UK shoppers who want same day flowers, a subscription and a 7 day freshness guarantee in one basket. Entry price of £35.98 and a £5.99 delivery charge put it mid-table on cost, so value seekers should weigh that before ordering.

Key facts

Best for
UK buyers who want same day flowers, plants and a subscription from one seller.
Price from
£35.98 (Source, checked September 30, 2026)
Same-day delivery
Yes (Source, checked September 30, 2026)
Shipping fee
£5.99 (Source, checked September 30, 2026)
Freshness guarantee
7 days (Source, checked September 30, 2026)
Order cut-off
5.45pm (Source, checked September 30, 2026)
Markets
GB (Source, checked September 30, 2026)
Legal entity
Ecomnova Limited (Source, checked September 30, 2026)
Headquarters
United Kingdom (Source, checked September 30, 2026)
Support channels
Email, Phone, Help-centre (Source, checked September 30, 2026)
Products
Bouquets, Letterbox flowers, Plants, Subscriptions, Dried flowers
Official website
appleyardflowers.com

Gift shops

Price from
£35.98 (Source, checked September 30, 2026)
Personalization
Yes (Source, checked September 30, 2026)
Next-day delivery
Yes (Source, checked September 30, 2026)
Shipping fee
£5.99 (Source, checked September 30, 2026)
Return window
14 days (Source, checked September 30, 2026)
Markets
GB (Source, checked September 30, 2026)
Legal entity
Ecomnova Limited (Source, checked September 30, 2026)
Headquarters
United Kingdom (Source, checked September 30, 2026)
Support channels
Email, Phone, Help-centre (Source, checked September 30, 2026)
Products
Bouquets, Letterbox flowers, Plants, Subscriptions, Dried flowers

Apps and profiles

Elsewhere
Xfacebook.com

Pros and cons

Pros

  • Same day delivery is available, alongside next day delivery, so urgent gifts are covered.
  • The range spans bouquets, letterbox flowers and plants, which means bouquets, plants, subscriptions and dried flowers sit in one basket.
  • A 7 day freshness guarantee backs every order, and the return window is 14 days.
  • Support runs on email, phone and help centre, so help is easy to reach when an order goes wrong.
  • Personalization is offered, which suits gifts where a message matters.

Cons

  • Delivery adds £5.99 on top, so a £35.98 order is not the full outlay.
  • The entry price of £35.98 places the brand toward the expensive end on price, at position 20 of 27.
  • The catalogue runs in GB only, so buyers outside the UK cannot use it.
  • Dried flowers sit in bouquets, letterbox flowers and plants, yet the freshness promise reads shorter than the longest guarantees in the field.
Appleyard

Ready to try Appleyard?

Scored 9.0 / 10 by TreatCue.

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Who it suits

  • UK shoppers sending a same day gift who also want plants or a subscription from the same seller.
  • Buyers who care about cover on a flower order and read the 7 day freshness guarantee as the deciding factor.
  • Gift buyers who need personalization and reach support on email, phone and help centre when something goes wrong.

Who should look elsewhere

  • Fleurop buyers, who want a wider product list that already includes bouquets, plants and subscriptions if plants are not on their list.
  • Serenata Flowers buyers who would rather start from a lower entry price than pay £5.99 on delivery.
  • Blumenshop buyers looking outside the UK, since Appleyard's markets cover GB only.

What it does well

Speed is the clearest draw. Same day delivery is available, so a bouquet ordered in the morning can reach the same day, and next day delivery covers planned orders. Behind that sits a 7 day freshness guarantee, which is the commitment that decides whether a florist is worth trusting twice. Fleurop and Serenata Flowers both list a narrower product set, so a buyer who wants flowers, plants and a subscription in one place has fewer options elsewhere.

Pricing

The starting point is £35.98 for a bouquet order, with delivery charged separately at £5.99. Read together, the first order costs more than the headline figure suggests, so the entry price reads as the start of the spend rather than the whole outlay. Higher spending on the arrangement or a subscription is what widens the gap, since the delivery charge stays on top of the order value.

Where it sits among rivals

On price the brand is a cautious buy, ranking 20 of 27 on starting price, so it is not the cheapest way in. On the freshness guarantee the ranking is better, at 3 of 20, which tells you the guarantee is competitive even though the entry price is not. The trade a reader is weighing, quick delivery and cover against a higher starting price, is real here.

Who runs it

Appleyard trades as Ecomnova Limited and is based in the United Kingdom. Customers reach it on email, phone and help centre, so a problem with a bouquet can be raised by phone, by email or through the help centre rather than waiting on a form. The legal entity and the base country both sit in the UK, which matches the delivery side of the offer.

How Appleyard compares

Where Appleyard is available

Available
United Kingdom

Countries from the brand (Source, checked September 30, 2026)

Frequently asked questions

What does a first Appleyard order cost?+

Bouquets start at £35.98, and delivery is charged on top at £5.99. The two figures sit together, so the amount you see on the shop is the start of the spend rather than the whole cost of getting flowers to the door. Larger arrangements push the total higher.

How fast can Appleyard deliver?+

Same day delivery is available, and next day delivery is offered as well, which covers planned as well as urgent orders. The same day option is the reason many buyers pick this seller over a florist that only offers a next day window.

What does the freshness guarantee cover?+

Appleyard backs orders with a 7 day freshness guarantee, set out in the terms and conditions. That promise sits alongside a return window of 14 days, so a poor bouquet has both a freshness route and a returns route.

Can I get a subscription from Appleyard?+

Yes, subscriptions are part of the range alongside bouquets, letterbox flowers, plants and dried flowers, which the brand lists as bouquets, letterbox flowers and plants. A subscriber is buying from the same catalogue as a one-off order, with the same delivery options.

Where does Appleyard deliver?+

Delivery covers GB, with the business based in the United Kingdom. That is a single market, so anyone outside the UK is looking at a seller that does not ship to them and should read one of the European options instead.

How do I contact Appleyard if an order is wrong?+

Support runs on email, phone and help centre, giving a buyer email, phone and a help centre to pick from. Phone and email in the same mix means a delivery problem can be escalated quickly rather than left in a message queue.

Can I personalize an Appleyard gift?+

Personalization is offered, which is what most gift buyers look for when the words on the card matter as much as the stems. It works alongside the same day and next day windows, so a personalized gift can also be sent at short notice.

How does Appleyard compare with Fleurop and Serenata Flowers on range?+

Appleyard lists bouquets, letterbox flowers and plants, while Fleurop lists bouquets, plants and subscriptions and Serenata Flowers lists bouquets, letterbox flowers and plants. The difference matters most for subscriptions and dried flowers, which only Appleyard and Fleurop show in these lists. Compare the range before you compare the price.

Sources

  • appleyardflowers.com checked September 30, 2026

    Backs: Products, Same-day delivery

    “Flowers menu: All Flowers, Letterbox Flowers, Dried Flowers, Forever Roses; Plants; Subscription”

  • appleyardflowers.com checked September 30, 2026

    Backs: Personalization

    “We include a free personalised message with every bouquet of flowers to make your gift extra special.”

  • appleyardflowers.com/delivery-and-order-tracking checked September 30, 2026

    Backs: Markets, Next-day delivery, Order cut-off

    “We deliver our bouquets, plants, wines, and gifts to most of the UK”

  • appleyardflowers.com/flowers/flowers-20-40 checked September 30, 2026

    Backs: Headquarters, Price from

    “Our UK based senior florists then create and hand-tie the stunning arrangements”

  • appleyardflowers.com/our-story checked September 30, 2026

    Backs: Support channels

    “our friendly Customer Experience team are available to chat via email, or on the phone”

  • appleyardflowers.com/terms-and-conditions checked September 30, 2026

    Backs: Freshness guarantee, Legal entity, Return window, Shipping fee

    “We guarantee seven days freshness for your flowers, plants or associated items from the date of delivery”

Compiled from 6 source pages, checked September 30, 2026. We did not open an account.

What changed

  • September 30, 2026: Freshness guarantee now 7
  • September 30, 2026: Order cut-off now 5.45pm
  • September 30, 2026: Price from was 18.98 GBP, now 35.98 GBP
  • September 30, 2026: Products was hampers, gift-boxes, personalized, cards, gift-cards, now bouquets, letterbox-flowers, plants, subscriptions, dried-flowers
  • September 30, 2026: Same-day delivery now yes
  • September 30, 2026: availability allowed now GB
  • September 30, 2026: availability blocked now IE, IM, JE
  • September 30, 2026: axisScores cost now 8.8
  • September 30, 2026: axisScores offer now 9.3
  • September 30, 2026: promotions now 15% off your first order when you join our newsletter
  • September 30, 2026: score now 9.0
Appleyard

Appleyard

UK buyers who want same day flowers, plants and a subscription from one seller.

9.0/10See alternatives

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